Meet our Founder

Four Eleven Digital was founded by Hanna Afzelius, a Swedish-born, Los Angeles-based digital marketer and content strategist passionate about helping brands build an intentional and elevated online presence. After earning her Bachelor’s degree in Business Marketing from California State University, Long Beach, Hanna Afzelius built her career at the intersection of social media, branding, and creative storytelling, combining strategic thinking with a strong visual perspective to help modern brands grow authentically online.

Growing up in Sweden and later building a life and career in Los Angeles shaped Hanna Afzelius’s global approach to marketing. Her work reflects a blend of Scandinavian minimalism and fast-paced LA creativity, balancing clean, thoughtful branding with innovative digital strategy.

With hands-on experience in social media management, content creation, UGC partnerships, and brand collaborations, Hanna Afzelius understands both sides of today’s digital landscape: the creator mindset and the business strategy behind it. This dual perspective allows her to help founders, lifestyle brands, and personal brands refine not only how they look online, but how they communicate, connect, and convert.